BodyMedia

BodyMedia is not one of a kind. But sometimes it seems like it. I think it was Reebok or Nike who came out with a set of shoes connected to an armband which was supposed to tell you how far you walked every day. And because of the brand name, that pair of shoes is pretty pricy, around $70-$90.

BodyMedia doesn’t come with a pair of shoes attached. But it does come with a free smartphone app and a computer program that allows you to track your food intake, automatically track your exercise habits by plugging the armband into your computer, and even track your sleep patterns.

The difference between a pair of designer sneakers and BodyMedia? It’s not the App. Most smartphones have apps that are free and track the same information. It’s the price tag. While you can generally get those shoes for around $70 to $90, BodyMedia costs a whopping $250! But does BodyMedia even help you to lose weight in the first place?

How BodyMedia Helps You To Lose Weight

BodyMedia keeps track of just about everything that you do. It allows you to track your exercise and sleeping habits as long as you are wearing it. And you can put everything you eat into the app to track your caloric intake on a daily basis. Over time, the idea is that you will change your habits, eat less, eat healthier, exercise more, etc. BodyMedia is supposed to act as a motivator. I would certainly say that $250 is a powerful motivator. It motivates you to do what you have to do in order to convince yourself that BodyMedia works so that you don’t just feel stupid.

Is BodyMedia Worth It?

As far as I’m concerned, BodyMedia is not at all worth it. Think about this for a moment. Similar products sell for $90 max. Diet pills that actually help you to increase your metabolism, burn fat, suppress appetite, or something else weight loss related can be found for as little as $30. And all in all, it’s pretty clear to me at least that you’re getting ripped off. Yes, people have lost weight with it.But there’s no way of measuring “3X the weight loss”, at least not here, and there are no clinical studies. BodyMedia is just making that part up.